An independent digital transformation advisor can help you assess business opportunities, clarify priorities, and determine what leadership capabilities you need before making a full-time executive hire.
I’m Alicia Avşaroğlu, and I offer a one-time Digital Audit & Playbook to help executives understand their current digital capabilities and decide where to focus next.
What can an outside audit reveal?
An assessment can explore customer experience, technology, processes, data, and AI opportunities to help answer questions such as:
Where is customer friction affecting conversion or retention?
Which manual processes or overlapping tools deserve attention?
Where could AI or automation create measurable value?
What is preventing teams from executing existing priorities?
Which opportunities require executive leadership, specialist expertise, or clearer ownership?
These findings can inform both your digital roadmap and the responsibilities of a future hire.
Why conduct an audit before recruiting?
A leadership gap and an execution gap can look similar. An outside assessment helps you investigate whether your next step should be a permanent executive, fractional leadership, a specialist delivery partner, or stronger coordination among existing teams.
It also gives a future executive a clearer starting point: documented opportunities, business priorities, and recommended measures of success.
How does my offering compare with other consulting options?
Large consulting firms such as McKinsey and BCG offer broad transformation capabilities, including implementation and capability building. Those services are options to evaluate when your needs extend across a complex organizational transformation.
My offering provides direct collaboration with an independent advisor around a defined audit scope. Drawing on my background in digital commerce, product strategy, and global transformation, I connect customer needs, technology decisions, and team execution to your business goals.
When comparing providers, ask who will perform the assessment, what evidence they will review, and how their recommendations will support your investment and hiring decisions.
What will you take away?
My Digital Audit & Playbook provides a clear assessment, prioritized opportunities, and recommended next steps. The scope is agreed upfront so the work addresses the decisions your leadership team needs to make.
Book a free 15-minute consultation to explore your digital opportunities and clarify the support your business needs next.
